Chapter 1: Introduction to Managerial Economics

Chapter 2: Optimization Techniques

Chapter 3: Demand Theory

Chapter 4: Consumer Behavior and Rational Choice

Chapter 5: Estimating Demand Functions

Chapter 6: Business and Economic Forecasting

Chapter 7: Production Theory

Chapter 8: Technological Change and Industrial Innovation

Chapter 9: The Analysis of Costs

Chapter 10: Perfect Competition

Chapter 11: Monopoly and Monopolistic Competition

Chapter 12: Sophisticated Monopoly Pricing

Chapter 13: Oligopoly

Chapter 14: Game Theory

Chapter 15: Risk Analysis

Chapter 16: Auctions

Chapter 17: Moral Hazard and Principal-Agent Problems

Chapter 18: Adverse Selection

Chapter 19: Government and Business

Chapter 20: Managerial Economics: Taking a Global View